adidas Snowboarding

adidas Snowboarding - the New Sportswear Giant on the Scene!

adidas are a multi-sport giant famous for setting trends across the whole spectrum of the sports world and are well loved by any and all athletes who care about their own personal performance. For a brand so rooted in tradition they are incredibly innovative, constantly developing classic products with modern technologies. adidas Snowboarding was created in 2013 alongside adidas Skateboarding to offer specialised products for these unique sporting niches. The brand offers a range of on-trend and - as you would expect from such an experienced company - highly technical snowboard boots, outerwear and goggles. Headed up by Jake Blauvelt , the adidas Snowboarding team is made up of influential snowboarders who support the brand with their specialist knowledge and their own unique styles. Other riders on the adidas Snowboarding team include Eric Jackson, Keegan Valaika, Helen Schettini, Kazu Kokubo, Forest Bailey and brand new member for 2014, Louif Paradis.

adidas Snowboarding Boots - for the Mountain and the Valley

adidas Snowboarding's snowboard boots are right up there with the rest of the competition. Any brand that can dominate the sports shoe market for so long obviously knows what it's doing. Their adidas Originals football boot-inspired soft boots look awesome and, more importantly, are manufactured to a high standard and are incredibly functional. Jake Blauvelt's signature boot is their flagship model. " The Blauvelt " is, as you would expect, designed for hardcore freestyle shredding and guarantees plenty of ankle support and a reactive ride thanks to a stiffer flex. The rest of adidas' collection is oriented around the Blauvelt, with different boots for different riding styles all providing the same high levels of functionality. Naturally, there is also a range of top quality women's boots on offer too. Here's a quick overview of some of the more important technical features of adidas boots:

• Continental Rubber®: strategically placed areas of specially designed rubber give you incredible grip.
• Recco® Rescue Sytem: The Recco® system consists of special reflectors built into your clothes and equipment that reflect search signals making you easier to locate in the event of an avalanche.
• Active Heel Harness: stabilises your heel, keeping it locked in place to avoid dreaded heel slip.
• Merino wool inners keep your feet warm and dry
• Adiprene soles feature extra heel padding to soften those hard landings.
• Aerotherm barrier: nanotechnology creates a heat barrier that keeps your boots good and warm.
• Adihold Lacing system: a two-zone lacing system to guarantee targeted, precise foot hold.
• Odour neutralisation: adidas inners and footbeds are made of recycled polyester with embedded recycled coffee grounds to neutralise odours. It may sound crazy, but it works.

After a long day's snowboarding your feet need some rest so it's out of those snowboard boots and into a nice comfy pair of winter boots. Jake Blauvelt's presence can be felt once again in his signature line of warm, comfy Blauvelt Après-Ski boots which feature non-slip soles and leather uppers for the ultimate outdoor experience.

Snowboard Outerwear - Technical Materials, Traditional Styles

adidas snowwear is super functional and takes style cues from their sportswear range. Their jackets and pants fit like a dream and are jam packed with technical features:

• High water column from 10.000mm
• Highly breathable from 10.000g/m2
• Watertight taped seams
• Recco® Rescue System
• Goggle and multimedia pockets
• Mesh lined vents
• GoreTex® on high end performance models

When it comes to style, adidas men's and women's soft shell jackets are heavily inspired by zip hoodies from the adidas Skateboarding collection but have the added benefits of being waterproof and breathable. Their fleece jackets are reminiscent of classic adidas tracksuits - the kind we know and love from our childhood. But that's not all - adidas Snowboarding's range of tech underwear adds yet another string to their already heavily strung bow with shirts and pants made with quick dry Climate® fabric that fit perfectly thanks to the inclusion of Formotion® inserts. Of course, the ever present Three Stripes can be found in some form on most of their clothing.

Goggles - for Clearer Vision

adidas Snowboarding's product range is neatly rounded off by a range of stunning, high quality goggles , which blend smooth designs with retro elements. Known for their excellent hold and enormous field of vision , adidas goggles are also fitted with Antifog Twin Filters and Light Stabilizing Technology (LST™) to keep your vision clear, whatever the weather. A range of lenses are available for all goggles.If you're looking for a brand you can rely on, your search can stop at adidas Snowboarding. This old dog of the sporting world won't let you down. Find their new 2014 collection online in the Blue Tomato Store or in shops.