Slowtide

Slowtide – where art meets eco

Slowtide was founded in 2015 by three friends inspired by surf trips between Hawaii and California. They aim to rethink towels and transform them into everyday essentials through creative design and premium materials. Whether you're at the beach, camping, or at home, Slowtide blends art, function, and sustainability in a truly unique way. Each product reflects a commitment to quality, style, and environmental responsibility.

High-quality craftsmanship with meticulous attention to detail

Slowtide partners with renowned artists, musicians, and photographers to craft towels, blankets, and ponchos brimming with character. From the fabric and weaving to the hanging loops, every detail is meticulously designed for durable products you’ll love using daily.

Sustainability at Slowtide

Slowtide is dedicated to ethical production and sustainable practices. The brand prioritises fair working conditions, eco-friendly materials, and transparent supply chains.

Towels from Slowtide are:

• Made from sustainably grown cotton (Cotton LEADS™)
• Crafted with recycled polyester (e.g. from PET bottles)
• Oeko-Tex Standard 100™ certified
• Produced in certified, socially responsible factories
• Durable, versatile, and resource-efficient

Slowtide at Blue Tomato

At Blue Tomato, you will discover a wide selection of Slowtide products – sustainable, unique, and ready for any adventure. With fast shipping, expert advice, and deep connections to board and surf culture, we are your go-to shop for functional board sports equipment with style.