A cap is an important part of streetstyle! The Diamond Era Mix Cap doesn't only look great, it keeps your head safe from those harmful rays.
Erhardt Koch emigrated with his family to the USA as a child. He was promoted to head of department in his first job, but decided to establish his own company in 1920- the New Era Cap Company.
You might not think it from looking at their colorful displays of glory, but New Era have been around since 1920. A true family affair, they are still owned by the original Koch family, now in the fourth generation. In later years, their focus have shifted more towards the environment and they are working hard to measure and reduce their footprint.