Fjällräven Kanken Re-Wool + new Streewear

Fjällräven proves that sustainable wool can be use for more than just baselayers

Wool in generall is one of Fjällräven's favourite materials. With Re-Wool, it is now also used in their most popular product line - such as the Kanken backpacks. In addition, there is a new streetwear collection for you guys.

Author: Ronah / 06.10.20

What makes Fjällräven special?

Wool has always been one of Fjällräven's basic materials, especially in the production of underwear and sweatshirts. Some time ago, the brand started to use the wool for various purposes: as filling in jackets or as the back part for a backpack. Inspired by this idea, the wool is now also used in the well-known Kanken backpack.

Fjällräven supports companies that respect and promote animal welfare and agriculture. At the same time, the sustainable company offers full traceability of the supply chain to ensure maximum transparency.

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Say Hello To Kanken Re-Wool

The wool version of Fjällräven's classic backpack consists of the new G-1000 HeavyDuty Eco S, which is a durable and water-repellent material. The wool is made from leftovers that are first sorted by colour, then shredded and re-spun. This saves water and energy and the wool does not need to be re-dyed. As a result, the new Kanken Re-Wool is not only durable, but also sustainable through the use of recycled materials.

More Stuff from the Kanken

Kanken is a classic backpack and has been convincing people with its simple style since 1978. With its large main compartment and an integrated, removable seat cushion, the backpack is the perfect school bag and protects against back problems. At the same time, it offers a comfortable seat padding when needed. Perfect for long days at school, at work or even outdoors in nature.

Discover our range of products online. Learn more about the styles of the brand on the Fjällräven Instagram page

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Fjällräven Streetwear - made for outdoors

Besides the new Kanken Re-Wool, Fjällräven has also developed sustainable and stylish streetwear. Whether it is a lumberjack shirt or an outdoor jacket, the products give a casual style while being made from durable and sustainable materials. On top the also launch some Re-Wool products, which promise sustainability and give the possibility to trace the whole supply chain. Not only are they super stylish but also support animal welfare and agriculture.