SWFD Not Today Beanie

Summer in Vienna, 2025. Two friends, Raphi and Fabs, dreaming up ways how humour, emotion and lifestyle can be expressed through accessories – and decide to launch SWFD: headwear that carries your mood. Made on demand, refined in Vienna, crafted from sustainable materials, with fair working conditions and short supply chains. True to their motto: “More Bubbles, Less Troubles.”