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Bike goes Blue Tomato – Bikewear & Gear

Bike and board sports share more than just dirt and adrenaline. Progression, freedom, community, the stoke of being outdoors – it's the same energy that's always driven snowboarding and skateboarding. So expanding into bike isn't a stretch for us. It's a natural move. Explore our range of bikewear and bike protection gear from dedicated top brands like Oakley, Loose Riders, POC, Scott and many more.

Bikewear and accessories at Blue Tomato

Many of us at Blue Tomato – and in our boardsports community – are passionate bike heads too. Now they and everyone who loves to pedal can get their bikewear and protection setup with us.

In our range, you’ll find exactly the clothing, protection and accessories you need for your trails and your bike lifestyle: jerseys, shorts and bike pants, gloves, helmets, protection, goggles, shoes, backpacks – the full setup to keep you perfectly equipped. But just like in snowboarding or skating, biking is more than gear – it’s a lifestyle and pure fun!

Top brands for your bike adventures

When it comes to brands, we focus on a mix of established bike specialists and labels you might already know from the snow or skate scene. Among them are Oakley and Loose Riders – two top names for bikewear and bike gear. You’ll also find a curated selection from brands like TSG, POC, ION, Mons Royale, Scott, Ortovox, Amplifi Protection, Horsefeathers and 1st Degree.

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Loose Riders: Trail style meets street style

Loose Riders bring fresh energy to the bike lifestyle. The brand stands for a look that deliberately moves away from classic race vibes – and that’s exactly why it fits so well on the trail. Relaxed fits, bold prints and strong streetwear influences define the style. Inspiration comes not only from mountain biking itself, but also from motocross, skate and the global action sports scene. The result: bikewear that doesn’t just perform – it makes a statement.

Loose Riders speaks to riders who are not into mainstream bikewear – and who see mountain biking as an expression of their personality. Less race, more style. Fewer rules, more flow.

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Oakley: Performance meets bike culture

Oakley has been deeply rooted in action sports for decades – and you can feel it every time you wear it. The brand combines know-how from surfing, snowboarding and many other sports with modern bike culture.

The mix of innovation, performance and lifestyle runs through the entire range. Their bike helmets, goggles and technical bikewear are an integral part of the cycling scene. They give you support when things get technical – while delivering a clean, athletic look.

Oakley shows how naturally performance and style go hand in hand today – and that decades of experience really make a difference.

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These trends are shaping the trails right now

Mountain biking, BMX sessions and bike tours stands for flow, adventure and plenty of time outdoors. But anyone who’s out on the trails today will quickly notice: biking isn’t just evolving technically – the style has changed a lot in recent years too. Where classic racing looks once dominated, relaxed fits, creative designs and influences from streetwear and outdoor culture now define the trails.

Modern bike gear combines function and lifestyle. Mountain biking has always been closely connected with other action sports. Many MTB riders snowboard in winter, spend their summer holidays at surf spots or originally come from the skate scene. These influences are now reflected in bikewear as well. Instead of tight cuts and purely functional looks, many brands focus on relaxed silhouettes, bold graphics and styles that work beyond the trail. The result: bike gear is more versatile and more personal than ever.

Relaxed fits over tight cuts

More and more bike enthusiasts are choosing relaxed fits. Freedom of movement and comfort meet a modern look inspired by streetwear.

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Bold graphics and creative designs

Many current collections intentionally focus on individual and creative designs. Racing looks are a thing of the past.

Bike tops with lifestyle appeal

Modern bike tops work just as well on the trail as they do during a relaxed hangout with friends or while travelling.

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Bike pants for every need

The range is becoming more diverse: from casual bike shorts to longer trail pants, today’s styles cover it all. Comfort and personal preference are usually at the centre.

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Helmets, goggles and bike shoes as part of the overall look

Accessories are playing an increasingly important role in your look on the bike. Helmets, shoes and goggles are no longer chosen purely for function – they’re also part of your personal style.

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Bike protection: always relevant, always essential

From lightweight protection to full upper body armour for the bike park, at Blue Tomato you’ll find the right protective gear for hands, elbows, knees, thighs, tailbone and back.

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Ready for your bike ride?

Biking means freedom, unforgettable days outdoors and plenty of fun. The evolution of modern bike gear shows that function and style are no longer a trade-off. Relaxed bikewear, modern bike tops, bike pants or accessories – today’s generation of trail looks combines adventure, community and style trends like never before. Discover it all here at Blue Tomato!

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