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New Era (36)

New Era - Making Awesome Headwear since the 20’s

New Era
is the most well-known headwear brand in the world. It all began with 60,000 flat caps and a German immigrant named Erhardt Koch. Now, over 90 years later, the New York based company is the exclusive outfitter of Major League Baseball in the USA. Caps and hats are also available for NFL, NBA and NHL teams from the Chicago Bears, to the Vancouver Grizzlies to the Edmonton Oilers. Their caps are known for their timeless style and tremendous quality and have helped bring American sport to the rest of the world.

The Baseball Cap of Your Dreams - It’s all about the Fit

Not all caps are created equal. New Era caps easily surpass the competition thanks to their focus on fit and a love for detail. New Era have a cap for everyone. Their flagship hat is the much loved 59FIFTY cap worn by baseball teams across the US (most notably the New York Yankees) - it takes 22 workers and 22 steps to create one of these classic flat peaked, high crown baseball caps. The 9FIFTY is a similar shape cap, but features a snapback closure so you can adjust its size. If you’re looking for a hat that’s little bigger, the High Crown 39THIRTY could be the one for you, whilst the 39THIRTY features a flexible, fitted crown. The 9FORTY is a size adjustable cap designed to suit women and kids and, last but not least, the 9TWENTY which can also be adjusted and comes in all sorts of sick designs.

Special womens’ models are also available and feature a flatter crown, shorter peak and more feminine designs. The label also makes a range of their bestselling hats in mini-sizes for kids! On top of all that, New Era caps are also fitted with a bunch of technical features as well as NE TECH™ fabric:

  • Dryera™: water resistant material
  • Coolera™: climate regulating material
  • Solarera™: UV-resistant to avoid sun bleaching
  • Winterera™: warmth regulating material

The Diamond Era™ Collection
brings a whole new level of quality to the cap market. Diamond Caps are made with a special diamond patterned fabric and NE TECH™ materials to keep them light, breathable and comfortable. Alongside the huge range of caps, die-hard fans will also enjoy their selection of shirts, hoodies, t-shirts, tank tops and beanies.

Creating a New Era

Although the company has enjoyed incredible success, they haven’t let it get to their heads. The brand is incredibly socially responsible and supports countless sports related non-profit organisations through their “New Era Cares” programme. Their caps are also made exclusively in the USA.

Their selection is absolutely massive, so regardless of what colour or design you fancy, New Era is bound to have something to put a smile on your face. Get on board with one of the best headwear brands of our time - check the selection at Blue Tomato.