A spin on PUMA’s most well-known style, the Suede Classic Badge Flip features many of the hallmarks of the iconic version, like the famous narrow tooling and lateral PUMA Formstrip, but adds a clean, monochromatic element to a colour-contrasting sole so that you feel fierce and fresh while rocking that cool, casual look.
Rudolf Dassler, brother of adidas founder Adolf Dassler, founded PUMA in 1948. Initially focusing on soccer, PUMA soon took on the whole realm of sports- and streetwear. Over the last few years they have gained serious traction in both fashion and urban lifestyle circles. With each new collaboration being better than the last, we are excited to see what boundaries PUMA will push next.