O'Neill's Jewel Beach pants are seriously eye-catching. An all-over paisley print stretches across the entirety of the leg for an extra touch of extravagance. With a loose fit and comfy elasticated waistband, these casual women's trousers are unbelievably comfy too.
In 1952 Jack O'Neill set up a small surf shop on the shores of San Francisco. Despite none of his friends believing in him, he went on to build the world's leading wetsuit company in just a few years. It just goes to show - if you want something bad enough don't let anything hold you back. We truly and wholeheartedly identify with this story as it rings so close to home with Blue Tomato being built up in much the same way.