Fox Brand Profile
Fox Racing
was founded in 1974 by Geoff Fox, a Professor of Physics at the University of Santa Clara. He opened up a small company, Moto-X Fox, selling motorbike parts and accessories. Within a period of two years, Moto-C Fox began producing high-performance suspensions and motor components for everyone looking out for an on-track advantage. Geoff eventually made his breakthrough with his private team of Moto-X Fox riders, whom he dressed in his hand-made Fox Racer outfits. The enthusiastic fans virtually begged for cool clothes as cool like the
Fox T-Shirts or
Fox Zip Hoodies.
Due to this success, Fox was completely reorganized and became an important player in the U.S. Motocross textile industry.
Today, Fox is still a family business and has established itself as an international leader in the youth lifestyle fashion industry in the past three decades. The
Fox Streetwear and
Fox Streetwear Women collections are known and loved worldwide thanks to the unique Fox Racing logo. There are also a range of accessories such as
Fox Eyewear,
Fox Caps and a great selection
Fox Backpacks + Bags
that are worn by the masses in the action sports scene.
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